Insights

PAWAO invests into Peec AI
We’re excited to announce our investment in Peec AI, a pioneering analytics platform built for the age of AI search. As users shift from Google to platforms like ChatGPT and Perplexity, Peec helps marketing teams measure visibility and performance in this new search landscape.
The timing couldn’t be better—brands are actively searching for solutions, but the market is still nascent. With only a few startups offering working products, Peec is well-positioned to become a category leader as budgets move from legacy tools to AI-first platforms.
Peec AI has shown incredible traction, reaching €105k ARR in just two months, driven by ~35% organic weekly growth. This strong pull from the market validates the urgent need for smart, AI-native analytics solutions.
Led by Marius—a former developer, VC, and top gamer—the team brings sharp technical and strategic insight. We’re proud to back Peec AI as it captures this generational shift in search and redefines how performance is measured in the AI era.
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